Girls' Generation (SNSD)'s first logo, used during their 2007 debut under SM Entertainment, does not have a widely credited public designer. SM Entertainment typically relies on its in-house design team or contracted design studios for visual branding, album artwork, and logos. These individuals or teams are rarely credited by name, especially for logos from that era.
It’s almost impossible to talk about the international fame of the K-Pop industry without discussing Girls’ Generation, or SNSD. The group propelled K-Pop to international fame, long before American concert appearances or millions of YouTube views were standard fare. SNSD is the first Asian girl group to achieve over 100 million views on five separate music videos and is often still revered as “The Nation’s Girl Group.”
The group made its official debut in 2007 with nine members: Taeyeon, Tiffany, Sunny, Hyoyeon, Yuri, Yoona, Sooyoung, Jessica, and Seohyun. The group performed their first single, “Into the New World,” on Inkigayo in August of that year. They later released two additional singles, “Girls’ Generation” and “Kissing You,” before releasing their self-titled debut album that November. Although their work was well-received, with their album being the twelfth best-selling album of 2007 in South Korea, the group had yet to rise to the level of fame they would later become renowned for. Instead, their beginnings were humble. The group debuted with a youthful image, wearing little makeup and appearing in charming “girl-next-door” outfits that would later become iconic of the group’s debut.
