Nikon SP
Date
1957
Credits
- Yusaku Kamekura 21 Designer
Format
- Poster 2371
Techniques
- printing 869
Dimensions
73 × 87 cm
This poster was made to advertise the Nikon SP camera. The design repeats the letters “SP” in different colors and sizes on a black background. It shows Yusaku Kamekura’s modern approach to typography and layout, giving a strong and dynamic image for a new technology product.