Kewpie Half Art Direction
Date
1999
Credits
Format
- Advertisement 278
Media
- software 88
Techniques
- digital 250
- photography 143
- printmaking 47
- printing 925
- photocopy 35
Locations Made
- Japan 564
This idea came from a coincidental design that resulted from throwing a cake. This poster combines photography and graphic design showcasing his original and unique concept. He includes handwritten text in the poster, which adds a soft touch and connects to the idea of "half calorie".