Design No.154
Date
Credits
- Koji Kusafuka 4 Designer
Format
- Magazine 728
Type of Work
- Finished work 5562
Publishers
Media
- paper 1703
Techniques
Dimensions
Locations Made
- Japan 376
- Tokyo 46
- Tokyo Prefecture 40
The cover of Design magazine No. 154 (February 1972), designed by Koji Kusafuka and published by Bijutsu Shuppansha, exemplifies the experimental and boundary-pushing spirit of 1970s Japanese graphic design.
Its lime green background, pink gradients in soft focus, abstract collage motifs, and film strip-derived photographic sequences juxtapose modernist ideals with avant-garde appearances when Japanese designers were re-examining visual communication. The use of bold colors, collage, and juxtaposition of formal typography and free-hand imagery is a fusion of Western modernism and Japanese visual culture.
The cover not only identifies with the new face of Japanese graphic design during this time but also claims its position in the history of graphic design by demonstrating how designers employed experimentation, abstraction, and cultural hybridity to develop the field.
