Rawayanaland
This album cover for the Venezuelan band Rawayana, designed by Joaquin Salim, brings to life the band’s long-running concept of an imaginary island called Rawayanaland. The idea originated on Twitter, where fans would tweet about their imagined experiences on this surreal island, making it a collaborative and constantly evolving concept. The design uses black sans serif type spelling out "RAWAYANALAND" around and through a broccoli "island" floating on water. This unconventional combination of modern and clear typography with experimental and surreal/random imagery challenges traditional design rules and exemplifies a sense of creative freedom that complements the band's unconventional style. By using playful elements like this, Salim connects to the experimental visual language that's usually found in alternative music scenes, where pushing boundaries and straying from visual norms is common. This an example of how Latin American designers can create innovative solutions that resonate with both niche subcultures and mainstream audiences alike.
