Contribution Date
nontraditional format
“How To Make Type Do Its Job”2
“Hoffman Tells Its Advertising Philosophy”2
“Perspective” 2
“Golden State Reduces Its Trademarks From Five To One”2
“California Prunes Have A New Look”2
“Every Advertisement A Special Layout Problem”2
“Joyce Shoes—Fun All Along The Line”2
“The Artful Datsun” 2
“Trade Talk” 2
“Golden State Adopts Wizard”2
“Eleven Wineries, One Label”2
“Sunset Pink”2
“Lakewood Park Grows”2
“Catalina Goes Caribbean”2
About Rene Weaver2
“Three Dimensional Pictures, Part II: Sales by Stereoscope” 2
“Three Dimensional Pictures Part 1: Displays—Another Look is Another Sale” 2
“The Vintner Finds A Way”2
“Their First Exhibition”2
“Survey Changes Air Theme”2
“Silverwoods Strikes It Funny”2
“Color Come Alive with Niji Acrylics”
“Dodge City, California”
“New Products, Techniques”
“Visual Pollution”
“On Spanish Limps and Other Facts”2
“Leave A Stack of BigGreen Ones!“2
“Burgermeister Design New Box”2
“Advertising Review of the Month” from 19503
About Connell2
AAAA Meets Coronado2
“Television’s Current And Future Prospect”2
“When Children Are Born... on Paper”2
“Veterans Adjust Readily In Art”2
“Packaging Comes Of Age”2
“Foster & Kleiser Develop Trade Character”2
“Are Art Directors Human?“2
“Eastside Explains Picture Philosophy”2
“Famous Type Designer Employed By Sparkeeta”2
A Man From Mars2
“Fluorographic”
“Hammermills Papers”
“Wine Packaging”2
“What Lovely Gasoline!“2
“Variety: Spice of Direct Advertising”2
“Packaging Review” (Grape Gold, Lin-Flake)2
“The Fair’s the Theme”2
“Packaging Review”2
“Behind the Copy”2
“Surrealism: San Francisco Printers Adapt It to an Issue of the ’The Pi-Box’“2
“Business Briefs”
“Saunders”
“Safeway’s Su-Purb”2
“Embattled Dairymen” 2
“California’s Wineries”2
“Maybe I’m Wrong But Here’s What I Believe About the Business of Advertising”2
“Long Beach Club In Notable Year”2
“New Styles are an Everyday Thing at Lettergraphics”
“Trade Talk/ Art & Design” 2
Series of ads for Joseph Magnin Co. department store7
Dr. Cambou Dentist Catalog and Business Card
China Club Invitation
“LA Design History: April Greiman” 3
